E-mail marketing – why and how?


90% of people who have connection to the internet are using e-mail boxes and more than 70% of them are checking their post everyday. If your company doesn’t collect e-mail addresses it should definitely change. There are many positive aspects of e-mail campaign, but this article isn’t about them. Here we want to show you HOW to write an actual message which will get positive response from your customer.

When you think about an e-mail automatically you recollect that it’s mainly contains of… text. There is nothing wrong in this assumption…However!

 As Carl W. Buechner said “They may forget what you said, but they will never forget how you made them feel. “ Read more